Issue

CitiFinancial is a subsidiary of CitiGroup, one of the world's largest financial institutions, and has branches all over Canada. Their Employee Services Department, based in Ontario, was looking to enhance their offer to their francophone employees in Quebec. They needed to provide accurate, real-time translations of sometimes sensitive Human Resources and payroll information to these employees, while on the phone.

Solution

GAT suggested acting as a call centre. Upon receiving a call from a French-speaking employee, the Citigroup Employee Services representative would call our offices and conference in a fluently bilingual interpreter to help relay the necessary information clearly and precisely. After our trial run was successfully completed, the francophone callers actually increased, having heard of the services we were now providing. Though more of an interpretation service than pure translation, this ongoing project nevertheless illustrates the flexibility and the keen ability of GAT to redefine its boundary of services.

Feedback

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